In July 2023, Twitter underwent a dramatic transformation when Elon Musk rebranded the platform to "X," marking the end of the iconic blue bird logo that had represented the social media platform for over 15 years. This bold move wasn't just a simple logo change – it represented a shift towards Musk's vision of creating an "everything app" similar to China's WeChat.

The Evolution from Twitter to X

The rebranding from Twitter to X came as part of Musk's larger vision to transform the platform into a comprehensive digital services app. The 𝕏 logo, with its minimalist design, replaced the familiar blue bird. This change reflected Musk's ambition to expand beyond social media into financial services, messaging, and other digital utilities.

twitter old logo brand guidelines

The new 𝕏 branding maintains the platform's identity while signaling its evolution into something bigger. While many users still refer to the platform as Twitter, the 𝕏 symbol has gradually become more prevalent across the digital landscape.

Understanding the 𝕏 Symbol: A Unicode Double-Stroke Letter

The official 𝕏 logo uses a custom-designed symbol, but for everyday users, the closest representation is the mathematical double-struck capital X (𝕏), which is part of the Unicode standard. This special character belongs to a family of double-stroke letters commonly used in mathematical notation.

The double-stroke X (𝕏) was chosen for its distinctive appearance and similarity to the official logo. While it's not an exact match, it's become the preferred way for users to represent the X symbol in their display names, bios, and posts.

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How to Copy and Use the X Symbol (𝕏)

There are several ways to add the 𝕏 symbol to your social media presence:

  1. Direct Copy-Paste Method
    Simply copy this symbol: 𝕏
    You can now paste it anywhere on the platform or other social media sites.
  2. Unicode Input
    The Unicode code point for the double-struck X is U+1D54F. On most systems, you can type this using:
      • Windows: Hold Alt + type 120143
      • Mac: Press Command + Control + Space to open the emoji keyboard and search for "mathematical double-struck"
double struck X twitter symbol in unicode library

Best Practices for Using Twitter's X Symbol

When using the 𝕏 symbol in your online presence, consider these tips:

  • Ensure the symbol displays correctly across different platforms and devices.
  • Use it sparingly in professional communications where standard text might be more appropriate.
  • Consider combining it with your display name rather than replacing all instances of "X" or "Twitter" in your text.
  • Keep in mind that some older systems might not display the symbol correctly.

The Future of the X Symbol

As the platform continues to evolve under Musk's leadership, the X symbol (or 𝕏) represents more than just a rebranding – it's a symbol of the platform's ambitious transformation. While some users still prefer calling it Twitter, the 𝕏 symbol has become an integral part of the platform's new identity.

Whether you're updating your profile, creating content, or just staying current with social media trends, knowing how to use the 𝕏 symbol is increasingly important for maintaining a modern online presence.

Remember that while the official X logo might look slightly different from the Unicode symbol (𝕏), this character has become the standard way for users to represent their connection to the platform in text-based environments.

If you're considering becoming more active on Twitter (𝕏) or trying to cover multiple social media platforms, consider using a content creation and scheduling tool such as Typefully.

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